MARC状态：审校 文献类型：西文图书 浏览次数：46
- 题名/责任者:
- Transdisciplinary marketing concepts and emergent methods for virtual environments Hatem El-Gohary, editor.
- 出版发行项:
- Hershey, PA : Business Science Reference, c2013.
- ISBN:
- 9781466618626 (online)
- ISBN:
- 9781466618619 (print) :
- 载体形态项:
- xxiv, 359 p. : ill. ; 30 cm.
- 附加个人名称:
- El-Gohary, Hatem, 1970-
- 论题主题:
- Internet marketing.
- 论题主题:
- Social media.
- 中图法分类号:
- F713.36
- 书目附注:
- Includes bibliographical references (p. 306-347) and index.
- 摘要附注:
- "This book provides a broad and comprehensive international coverage of subjects, issues, and current trends relating to all areas of online marketing"--Provided by publisher.
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