杭州电子科技大学图书馆书目检索系统

Online Public Access Catalogue

题名/责任者:

Complaint management : the heart of CRM / Bernd Stauss, Wolfgang Seidel.

出版发行项:

Mason, Ohio : Thompson/South-Western, c2004.

ISBN:

0-324-20264-4(cloth)

载体形态项:

x, 310 p. : ill. ; 24 cm.

个人责任者:

Stauss, Bernd.

附加个人名称:

Seidel, Wolfgang, 1935-.

论题主题:

Consumer complaints.

论题主题:

Customer relations-Management.

中图法分类号:

F274

一般附注:

Commenned by Jian Yu.

一般附注:

"American Marketing Association." .

书目附注:

Includes bibliographical references (p. 298-303) and index.

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