杭州电子科技大学图书馆书目检索系统

Online Public Access Catalogue

题名/责任者:

Relationship selling and sales management / by Mark W. Johnston, Greg W. Marshall.

出版发行项:

Boston : McGraw-Hill/Irwin, c2005.

ISBN:

007289296X (alk. paper) part of 0072983175

ISBN:

0072983175

ISBN:

0072834684 (CD-ROM)

载体形态项:

xxiv, 451 p. : ill. ; 27 cm. + 1 CD-ROM (4 3/4 in.).

丛编题名:

McGraw-Hill/Irwin series in marketing

个人责任者:

Johnston, Mark W.

附加个人名称:

Marshall, Greg W.

论题主题:

Selling.

论题主题:

Relationship marketing.

论题主题:

Customer relations.

中图法分类号:

F713.3

书目附注:

Includes bibliographical references and index.

系统细节附注:

System requirements for accompanying CD-ROM: Microsoft Windows 98/Me/NT4/2000/XP, 133 MHz processor or higher, 64MB of memory or higher, VGA or higher monitor resolution, 50MB of free hard disk space, CD-ROM drive.

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