杭州电子科技大学图书馆书目检索系统

Online Public Access Catalogue

题名/责任者:

Value first then price : quantifying value in business-to-business markets from the perspective of both buyers and sellers / edited by Andreas Hinterhuber and Todd C. Snelgrove.

出版发行项:

Abingdon, Oxon ; New York, NY : Routledge, c2017.

ISBN:

9781138101623

ISBN:

1138101621

ISBN:

9781138101630

ISBN:

113810163X

载体形态项:

xvii, 224 pages : illustrations ; 24 cm.

附加个人名称:

Hinterhuber, Andreas, editor

附加个人名称:

Snelgrove, Todd, editor

论题主题:

Pricing.

论题主题:

Value.

论题主题:

Industrial marketing.

中图法分类号:

F405

书目附注:

Includes bibliographical references and index.

电子资源:

http://ftp-ab.calis.edu.cn:3000/view.asp?oid=\201711051\ZJT201611017\022017000028&type=1

电子资源:

http://ftp-ab.calis.edu.cn:3000/view.asp?oid=\201711051\ZJT201611017\022017000028&type=3

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