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西文图书1.Strategic brand management / 4th edition. F273.2/BE3
馆藏复本:1
可借复本:1 Richard Rosenbaum-Elliott, Larry Percy, & Simon Pervan.
Oxford University Press, c2018
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西文图书2.Open innovation : new product development essentials from the PDMA / F273.1/BN1
馆藏复本:1
可借复本:1 edited by Charles Noble, Serdar S. Durmusoglu, Abbie Griffin.
Wiley, 2014.
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西文图书3.Innovation and the general manager / F712/BC1
馆藏复本:1
可借复本:0 Clayton M. Christensen.
Irwin/McGraw-Hill, c1999.
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