机读格式显示(MARC)

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• 001 0000245622

• 005 20040915160113.0

• 008 040915s2004 enka b o10100 eng d

• 020 __ |a 0-324-06861-1(hbk) |c CNY485.00

• 040 __ |a BUPTL

• 041 0_ |a eng

• 093 __ |a F713.3 |v 4

• 100 10 |a Lamb, Charles W.

• 245 1_ |a Marketing/ |c byCharles W. Lamb,Joseph F.Hair,Carl McDaniel

• 250 __ |a 6th ed.

• 260 __ |a Australian. : |b Thomson Learning, |c 2001.

• 300 __ |a 751p. ; |b ill. ; |c 26 cm. |e cd1(0-324-11451-6)

• 650 _0 |a marketing

• 700 10 |a F.Hair, Joseph |A F.Hair, Josep

• 700 10 |a McDaniel, Carl |A McDaniel, Car

• 810 99040915s2004 enka b o10100 eng d |c 20040915

• 851 _0 |a CN |b HIEL

• 905 __ |a HIEL |d F713.3/L5

• 999 __ |a 22 |b 1 |e 20040826