机读格式显示(MARC)
- 000 01277cam a2200337 i 4500
- 008 170523s2018 enk b 001 0 eng
- 020 __ |a 9781138738256 (hardback : alk. paper) : |c CNY1082.50
- 020 __ |a 9781138738270 (pbk. : alk. paper)
- 020 __ |z 9781315184845 (ebk)
- 040 __ |a DLC |b eng |c DLC |e rda |d DLC
- 050 00 |a HF5416.5 |b .I586 2017
- 245 00 |a Innovation in pricing : |b contemporary theories and best practices / |c edited by Andreas Hinterhuber and Stephan M. Liozu.
- 260 __ |a London ; |a New York : |b Routledge, Taylor & Francis Group, |c c2017.
- 300 __ |a xvii, 406 pages ; |c 24 cm
- 336 __ |a text |b txt |2 rdacontent
- 337 __ |a unmediated |b n |2 rdamedia
- 338 __ |a volume |b nc |2 rdacarrier
- 500 __ |a Earlier ed.: 2012.
- 504 __ |a Includes bibliographical references and index.
- 650 _0 |a Marketing |x Technological innovations.
- 700 1_ |a Hinterhuber, Andreas, |e editor.
- 700 1_ |a Liozu, Stephan, |e editor.
- 776 08 |i Online version: |t Innovation in pricing |d Abingdon, Oxon ; New York, NY : Routledge, 2017 |z 9781315184845 |w (DLC) 2017027157