机读格式显示(MARC)
- 000 00692nam2 2200217 4500
- 008 060515s2005 njua b 001 0 eng
- 020 __ |a 0-13-146956-8(paper) |c RMB1020.16
- 245 10 |a Market-based management : |b strategies for growing customer value and profitability / |c Roger J. Best.
- 260 __ |a Upper Saddle River, N.J. : |b Prentice Hall, |c c2005.
- 300 __ |a xxv, 506 p. : |b ill. ; |c 24 cm.
- 504 __ |a Includes bibliographical references and index.
- 650 _0 |a Marketing |x Management.
- 905 __ |a HIEL |d F270/B10
- 999 __ |a 22 |b 1 |e 200601