机读格式显示(MARC)

• 000 01395cam a2200361 i 4500

• 001 0000865074

• 005 20220926110900.0

• 008 191126s2020 paua b 001 0 eng

• 010 __ |a 2019044114

• 020 __ |a 9781799828747: |c CNY1301.00 |q hardback

• 020 __ |a 9781799828754 |q paperback

• 020 __ |a 9781799828761 |q electronic book

• 040 __ |a DLC |b eng |e rda |c DLC

• 042 __ |a pcc

• 050 00 |a HF5415.1265 |b .M3266 2020

• 082 00 |a 658.8/72 |2 23

• 090 __ |a F713.36/BL1

• 093 __ |a F713.36 |2 5

• 245 00 |a Managerial challenges and social impacts of virtual and augmented reality / |c Sandra Maria Correia Loureiro, editor.

• 260 __ |a Hershey : |b Engineering Science Reference, |c 2020.

• 300 __ |a xx, 318 pages : |b illustrations ; |c 27 cm

• 336 __ |a text |b txt |2 rdacontent

• 337 __ |a unmediated |b n |2 rdamedia

• 338 __ |a volume |b nc |2 rdacarrier

• 504 __ |a Includes bibliographical references and index.

• 520 __ |a ""This book examines the social impacts and managerial challenges related to the applications of virtual and augmented reality"--Provided by publication"-- |c Provided by publisher.

• 650 _0 |a Internet marketing.

• 650 _0 |a Word-of-mouth advertising.

• 650 _0 |a Virtual reality.

• 650 _0 |a Augmented reality.

• 650 _0 |a Customer relations |x Management.

• 700 1_ |a Loureiro, Sandra Maria Correia, |d 1967- |e editor.

• 920 __ |a 233030 |z 1