机读格式显示(MARC)
- 000 01041cam a2200265 a 4500
- 008 120210s2013 paua b 001 0 eng
- 020 __ |a 9781466618626 (online)
- 020 __ |a 9781466618619 (print) : |c CNY1273.95
- 245 00 |a Transdisciplinary marketing concepts and emergent methods for virtual environments |h [electronic resource] / |c Hatem El-Gohary, editor.
- 260 __ |a Hershey, PA : |b Business Science Reference, |c c2013.
- 300 __ |a xxiv, 359 p. : |b ill. ; |c 30 cm.
- 504 __ |a Includes bibliographical references (p. 306-347) and index.
- 520 __ |a "This book provides a broad and comprehensive international coverage of subjects, issues, and current trends relating to all areas of online marketing"--Provided by publisher.
- 650 _0 |a Internet marketing.
- 700 1_ |a El-Gohary, Hatem, |d 1970-