机读格式显示(MARC)
- 000 01017cam a2200325 i 4500
- 008 160928s2017 cau b 001 0 eng
- 020 __ |a 9781473973435 : |c CNY1053.6
- 040 __ |a DLC |b eng |e rda |c DLC
- 100 1_ |a Brennan, Ross, |d 1957- |e author.
- 245 10 |a Business-to-business marketing / |c Ross Brennan, Louise Canning & Raymond McDowell.
- 250 __ |a Fourth edition.
- 260 __ |a Los Angeles : |b Sage, |c c2017.
- 300 __ |a xvii, 391 pages ; |c 26 cm
- 336 __ |a text |b txt |2 rdacontent
- 337 __ |a unmediated |b n |2 rdamedia
- 338 __ |a volume |b nc |2 rdacarrier
- 504 __ |a Includes bibliographical references and index.
- 650 _0 |a Industrial marketing.
- 650 _0 |a Industrial marketing |v Case studies.
- 700 1_ |a Canning, Louise, |e author.
- 700 1_ |a McDowell, Raymond, |e author.