机读格式显示(MARC)
- 000 00959nam a2200313 i 4500
- 008 150105s2020 enka b 001 0 eng d
- 040 __ |a CASHL |b eng |c CASHL |e rda
- 100 1_ |a French, Jeff, |e author.
- 245 10 |a Strategic social marketing : |b for behaviour & socila change / |c Jeff French & Ross Gordon.
- 250 __ |a Sencond edition.
- 260 __ |a London : |b SAGE, |c [2020]
- 300 __ |a xxiii, 551 pages : |b illustrations ; |c 24 cm
- 336 __ |a text |2 rdacontent
- 337 __ |a unmediated |2 rdamedia
- 338 __ |a volume |2 rdacarrier
- 500 __ |a Previous ed.: 2015.
- 504 __ |a Includes bibliographical references and index.
- 650 _0 |a Social marketing.
- 700 1_ |a Gordon, Ross |c (Lecturer in marketing), |e author.