机读格式显示(MARC)
- 000 01077cam a2200325 i 4500
- 008 150313s2016 enk b 001 0 eng
- 020 __ |a 9781138803312 (hardback) : |c CNY820.63
- 020 __ |a 9781138803329 (pbk)
- 020 __ |z 9781315753737 (ebook)
- 040 __ |a DLC |b eng |c DLC |e rda |d DLC
- 050 00 |a HF5415.5 |b .D1655 2016
- 245 04 |a The dark side of CRM : |b customers, relationships and management / |c edited by Bang Nguyen, Lyndon Simkin and Ana Isabel Canhoto.
- 260 __ |a Abingdon, Oxon ; |a New York, NY : |b Routledge, |c c2016.
- 300 __ |a xviii, 303 pages ; |c 24 cm
- 336 __ |a text |2 rdacontent
- 337 __ |a unmediated |2 rdamedia
- 338 __ |a volume |2 rdacarrier
- 504 __ |a Includes bibliographical references and index.
- 650 _0 |a Customer relations |x Management.
- 700 1_ |a Nguyen, Bang Xun.
- 700 1_ |a Simkin, Lyndon, |d 1961-
- 700 1_ |a Canhoto, Ana Isabel.