机读格式显示(MARC)

• 000 01054cam a2200289 a 4500

• 001 0000317118

• 005 20131118145000.0

• 008 081030s2002 mauak 001 0 eng

• 010 __ |a 2001278794

• 020 __ |a 0256139881

• 020 __ |a 0072513802 (CD-ROM)

• 040 __ |a DLC |c DLC

• 050 00 |a HF5415.135 |b .M39 2002

• 082 00 |a 658.8/02 |2 21

• 090 __ |a F713.5/BM5

• 093 __ |a F713.5 |2 5

• 100 1_ |a Mason, Charlotte H.

• 245 14 |a The marketing game! : |b with student CD-Rom / |c Charlotte H. Mason, William D. Perreault, Jr.

• 250 __ |a 3rd ed.

• 260 __ |a Boston : |b McGraw-Hill/Irwin, |c c2002.

• 300 __ |a xviii, 100 p. : |b ill., forms ; |c 28 cm. + |e 1 computer optical disc (4 3/4 in.)

• 500 __ |a System requirements for computer disc: Window 95/NT98/2000/ME; 3MB of free RAM; tutorials require a multimedia PC (with sound) and CD-drive; TMGftp requires an Internet connection.

• 500 __ |a Includes index.

• 650 _0 |a Marketing |x Decision making.

• 650 _0 |a Management games.

• 700 1_ |a Perreault, William D.

• 920 __ |a 233030 |z 2