机读格式显示(MARC)
- 000 00495nam2 2200181 4500
- 020 __ |a 0-13-557975-9 |c ¥37.80
- 245 1_ |a Markdting management ; analysis planning, and control |c Kotler, Philop. and Cox, |g |A MARMA;A |F KOTLER, PHIL
- 260 __ |a Englewood Cliffs |b Prentice Hall |c 1980
- 700 _0 |a Kotler, Philop. and Cox, |A KOTLER, PHIL |4 著
- 905 __ |a HIEL |d F71/K1.2