机读格式显示(MARC)

• 000 01427nam0 2200313 450

• 001 0000410887

• 005 20120517102600.0

• 010 __ |a 978-7-111-36114-5 |d CNY45.00

• 100 __ |a 20111111d2012 em y0chiy50 ea

• 101 1_ |a chi |c eng

• 102 __ |a CN |b 110000

• 105 __ |a a z 000yy

• 106 __ |a r

• 200 1_ |a 微博时代的实时营销与公关 |A wei bo shi dai de shi shi ying xiao yu gong guan |d = Real-time marketing & PR how to instantly engage your market, connect with customers, and create products that grow your business now |f (美) David Meerman Soctt著 |g 王吉斌, 刁海鹏, 陈宝国译 |z eng

• 210 __ |a 北京 |c 机械工业出版社 |d 2012

• 215 __ |a XXI, 215页 |c 图 |d 25cm

• 306 __ |a 由约翰-威利父子公司授权

• 314 __ |a Soctt规范汉译姓: 斯科特

• 330 __ |a 本书通过财富500强公司的大量生动案例, 巧妙地揭示如何利用社会媒体实时进行营销和公关, 如何即时融入市场, 联系客户以及开发新的产品, 从而使企业在激烈的市场竞争中赢得巨大的竞争优势。

• 500 10 |a Real-time marketing & PR how to instantly engage your market, connect with customers, and create products that grow your business now |m Chinese

• 606 0_ |a 网络营销 |A wang luo ying xiao

• 690 __ |a F713.36 |v 4

• 701 _1 |a 斯科特 |A si ke te |g (Soctt, David Meerman) |4 著

• 702 _0 |a 王吉斌 |A wang ji bin |4 译

• 702 _0 |a 刁海鹏 |A diao hai peng |4 译

• 702 _0 |a 陈宝国 |A chen bao guo |4 译

• 801 _0 |a CN |b HDUL |c 20120517

• 905 __ |a HDUL |d F713.36/4227.2

• 920 __ |a 233030 |z 1