机读格式显示(MARC)
- 000 00803cam a2200241 a 4500
- 008 111209s2012 pau b 001 0 eng
- 020 __ |a 9781466609693 : |c CNY1156.25
- 040 __ |a DLC |c DLC |d DLC
- 050 00 |a HF5415 |b .R257 2012
- 100 0_ |a Rajagopal, |d 1957-
- 245 10 |a Systems thinking and process dynamics for marketing systems : |b technologies and applications for decision management / |c Rajagopal.
- 260 __ |a Hershey, PA : |b Business Science Reference, |c 2012.
- 300 __ |a xvi, 327 p. ; |c 29 cm.
- 504 __ |a Includes bibliographical references (p. 304-323) and index.
- 650 _0 |a Strategic planning.