机读格式显示(MARC)

• 000 01107cam a2200301 i 4500

• 001 0000709957

• 005 20181128160400.0

• 008 160401s2016 gw b 000 0 eng

• 010 __ |a 2016012059

• 020 __ |a 9783631674949 (alk. paper) : |c CNY297.46

• 020 __ |z 9783653067736 (E-Book)

• 040 __ |a DLC |b eng |c DLC |e rda |d DLC

• 050 00 |a HF5415.335 |b .S36 2016

• 082 00 |a 658.8/342 |2 23

• 090 __ |a F713.55/BS3

• 093 __ |a F713.55 |2 5

• 100 1_ |a Schmidt, Toni, |d 1981- |e author.

• 245 10 |a Shopper behavior at the point of purchase : |b drivers of in-store decision-making and determinants of post-decision satisfaction in a high-involvement product choice / |c Toni Schmidt.

• 260 __ |a Franfurt am Main ; |b PL Academic Research, |c c2016.

• 300 __ |a xv,120 pages ; |c 22 cm.

• 336 __ |a text |2 rdacontent

• 337 __ |a unmediated |2 rdamedia

• 338 __ |a volume |2 rdacarrier

• 490 0_ |a Schriften zu Marketing und Handel ; |v Band 18

• 504 __ |a Includes bibliographical references (pages 111-120)

• 650 _0 |a Consumer satisfaction.

• 650 _0 |a Consumers' preferences.

• 920 __ |a 233030 |z 1