机读格式显示(MARC)

• 000 00847cam a2200253 a 4500

• 001 0000343133

• 005 20090922094300.0

• 008 080111s2008 nyua b 001 0 eng

• 020 __ |a 023060756X

• 020 __ |a 9780230607569

• 020 __ |a 0230607578 (paperback)

• 020 __ |a 9780230607576 (paperback)

• 040 __ |a DLC |c DLC |d BTCTA |d BAKER |d YDXCP |d C#P |d CDX |d BWX |d CVU

• 050 00 |a HF5415.13 |b .C253 2008

• 082 00 |a 658.8/02 |2 22

• 090 __ |a F713.50/BC1

• 093 __ |a F713.50 |2 4

• 100 1_ |a Calkins, Tim.

• 245 10 |a Breakthrough marketing plans : |b how to stop wasting time and start driving growth / |c Tim Calkins.

• 260 __ |a New York, NY : |b Palgrave Macmillan, |c 2008.

• 300 __ |a xi, 172 p. : |b ill. ; |c 24 cm.

• 504 __ |a Includes bibliographical references (p. [163]-166) and index.

• 650 _0 |a Marketing |x Planning.

• 920 __ |a 233030 |z 2