杭州电子科技大学图书馆书目检索系统

Online Public Access Catalogue

题名/责任者:

Consumers / Eric Arnould, Linda Price, George Zinkhan.

版本说明:

2nd ed.

出版发行项:

Boston : McGraw-Hill/Irwin, c2004.

ISBN:

0072537140 (alk. paper)

ISBN:

0071214267 (international : alk. paper)

载体形态项:

xxv, 845, [22] p. : col. ill. ; 27 cm.

丛编题名:

McGraw-Hill/Irwin series in marketing

个人责任者:

Arnould, Eric J.

附加个人名称:

Price, Linda.

附加个人名称:

Zinkhan, George M. (George Martin)

论题主题:

Consumer behavior.

论题主题:

Consumer behavior-United States.

中图法分类号:

F713.55

书目附注:

Includes bibliographical references and indexes.

电子资源:

http://www.loc.gov/catdir/description/mh031/2002041065.html

电子资源:

http://www.loc.gov/catdir/toc/mh031/2002041065.html

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