- 题名/责任者:
- Confessions of shameless self promoters : great marketing gurus share their innovative, proven, and low-cost marketing strategies to maximize your success / Debbie Allen.
- 出版发行项:
- New York : McGraw-Hill c2006.
- ISBN:
- 0071462023 (pbk.)
- 载体形态项:
- xiv, 271 p. ; 23 cm.
- 个人责任者:
- Allen, Debbie, 1953-
- 论题主题:
- Mass media.
- 论题主题:
- Publicity.
- 论题主题:
- Sales promotion.
- 中图法分类号:
- F713.3
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