MARC状态:审校 文献类型:西文图书 浏览次数:40
- 题名/责任者:
- Trademark valuation : a tool for brand management / Gordon V. Smith and Susan M. Richey.
- 版本说明:
- Second edition.
- 出版发行项:
- Hoboken, New Jersey : John Wiley & Sons, [2013]
- ISBN:
- 9781118245262 (hbk.)
- ISBN:
- 1118245261 (hbk.)
- 载体形态项:
- xiii, 351 pages : illustrations ; 26 cm.
- 丛编说明:
- Wiley finance series
- 个人责任者:
- Smith, Gordon V., 1937- author.
- 附加个人名称:
- Richey, Susan M., 1950- author.
- 论题主题:
- Trademarks-Law and legislation-United States.
- 论题主题:
- Trademarks-Valuation-United States.
- 中图法分类号:
- D971.23
- 书目附注:
- Includes bibliographical references and index.
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